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NEW IN

Want all the on-trend menswear you should be wearing right now? Our men’s new in edit has got you covered with all the newest pieces you need to update your ‘drobe. From the latest mens trends to style staples to refresh your look, we’ve got the new clothes for men who always wanna come out on top.

*Excludes Sale & Selected Lines. Promotion automatically applied.
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  • Tall Oversized Boxy Zip Through Hoodie
    AED 160.00 AED 96.00 (40 % off)
  • Tall Oversized Drop Armhole Laundered Wash Tank
    AED 65.00 AED 39.00 (40 % off)
  • Muscle Fit Ofcl Washed Crew Neck T-shirt
    AED 65.00 AED 39.00 (40 % off)
  • Relaxed Rigid Distressed Seam Cargo Jean
    AED 260.00 AED 156.00 (40 % off)
  • Oversized Boxy Ofcl T-shirt & Boxing Short Set
    AED 260.00 AED 80.00 (69 % off)
  • Regular Fit Homme Graphic Joggers
    AED 145.00 AED 70.00 (52 % off)
  • Slim Fit Pleated Trousers
    AED 230.00 AED 110.00 (52 % off)
  • Oversized Tonal Graphic T-shirt Tracksuit
    AED 230.00 AED 110.00 (52 % off)
  • Skinny Velour Satin Lapel Blazer
    AED 360.00 AED 175.00 (51 % off)
  • Skinny Tonal Houndstooth Suit Jacket
    AED 488.00 AED 100.00 (80 % off)
  • Oversized Double Zip Neck Sweat
    AED 160.00 AED 65.00 (59 % off)
  • Loose Fit Tokyo Panda Graphic Hoodie
    AED 195.00 AED 65.00 (67 % off)
  • Smart Revere Shirt And Trouser Set
    AED 260.00 AED 156.00 (40 % off)
  • Mid Length Plain Swim Shorts
    AED 80.00
  • Man Basic Branded Hoodie
    AED 130.00 AED 65.00 (50 % off)
  • Relaxed Fit Jeans
    AED 182.00 AED 109.20 (40 % off)
  • Long Sleeve Viscose Rose Shirt
    AED 145.00 AED 32.00 (78 % off)
  • Official Smoke Graphic Jogger
    AED 145.00 AED 87.00 (40 % off)
  • Short Sleeve Oversized Satin Inverted Shirt
    AED 130.00 AED 65.00 (50 % off)
  • Oversized Chenille Crew Neck Jumper
    AED 160.00 AED 96.00 (40 % off)
  • Tall Zip Through Tonal Patchwork Bandana Overshirt
    AED 195.00 AED 100.00 (49 % off)
  • Basic Skinny Fit Jogger
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Drop Crotch Rib Hem Loopback Short
    AED 195.00 AED 117.00 (40 % off)
  • Relaxed Rigid Cargo Jeans
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Camo Gusset Cargo Hooded Tracksuit
    AED 390.00 AED 195.00 (50 % off)
  • Oversized Zip Thru Funnel Neck Acid Wash Puff Print Tracksuit
    AED 325.00 AED 160.00 (51 % off)
  • Man Retro Game Printed Briefs
    AED 32.00 AED 12.00 (63 % off)
  • Relaxed Side Panel Applique Moto Jogger
    AED 195.00 AED 100.00 (49 % off)
  • Oversized Printed Kimono Shirt And Swim Short Set
    AED 292.00 AED 175.20 (40 % off)
  • Relaxed Fit Heavywieght Ombre Ofcl Jogger
    AED 80.00 AED 48.00 (40 % off)
  • Oversized Zip Through Bonded Scuba Hoodie
    AED 195.00 AED 117.00 (40 % off)
  • Muscle Fit Textured Vest With Woven Tab
    AED 80.00 AED 48.00 (40 % off)
  • Muscle Fit Revere Ribbed Knit Polo
    AED 145.00 AED 87.00 (40 % off)
  • Heart Boxer Gift Set
    AED 40.00 AED 12.00 (70 % off)
  • Oversized Towelling Shirt And Short Set
    AED 260.00 AED 130.00 (50 % off)
  • Fixed Waist Grey Skinny Fit Cargo Shorts
    AED 100.00 AED 60.00 (40 % off)
  • Oversized Linen Look Shirt & Short Set
    AED 360.00 AED 216.00 (40 % off)
  • Official Man Loose Fit Jersey Short
    AED 105.00 AED 63.00 (40 % off)
  • Plain Viscose Long Sleeve Shirt And Trouser
    AED 160.00 AED 80.00 (50 % off)
  • Man Signature All Over Print Hoodie Tracksuit
    AED 292.00 AED 145.00 (50 % off)

Mens New In

Discover the new season’s need-right-now threads with the boohooMAN edit of the toughest trends around. We’ve got garms that’ll give your style an instant update – your everyday fashion favourites get edgy with t- shirts in poppin’ prints, shorts in shout-about cuts and jeans in the season’s most-wanted washes. Dare to be directional in the latest luxe textures – varsity’s gone viral with mesh inserts and PU panels make any jacket pop - and don’t forget to check back what’s New In for your daily fashion dose.