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NEW IN

Want all the on-trend menswear you should be wearing right now? Our men’s new in edit has got you covered with all the newest pieces you need to update your ‘drobe. From the latest mens trends to style staples to refresh your look, we’ve got the new clothes for men who always wanna come out on top.

*Excludes Sale & Selected Lines. Promotion automatically applied.
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  • Baggy Rigid Jean
    AED 115.00
  • Short Sleeve Boxy Tonal Texture Shirt
    AED 230.00 AED 65.00 (72 % off)
  • Plus Homme Dragon Graphic Oversized Hoodie
    AED 160.00 AED 96.00 (40 % off)
  • Loose Mid Length Bandana Borg Shorts
    AED 160.00 AED 80.00 (50 % off)
  • Oversized Padded Hooded Check Overshirt
    AED 260.00 AED 156.00 (40 % off)
  • Oversized Washed Tonal Floral Print T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Man Active Gym Muscle Fit Ribbed Vest
    AED 80.00 AED 48.00 (40 % off)
  • Oversized Boxy Basic T-shirt
    AED 80.00 AED 48.00 (40 % off)
  • Plus Iron Man Comic Oversized Hoodie
    AED 248.00 AED 148.80 (40 % off)
  • Oversized Boxy Brushed Ombre Stripe Knitted Jumper
    AED 195.00 AED 117.00 (40 % off)
  • Oversized Boxy Tonal Printed Heavyweight T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Venice T-shirt
    AED 105.00 AED 12.00 (89 % off)
  • Basic Crew Neck T-shirt
    AED 40.00 AED 24.00 (40 % off)
  • Man Active Lightweight Performance Shorts
    AED 145.00 AED 87.00 (40 % off)
  • Short Sleeve Stretch Boxy Fit Shirt
    AED 195.00 AED 117.00 (40 % off)
  • Boxy Revere Crochet Shirt
    AED 130.00 AED 78.00 (40 % off)
  • Slim Mid Cargo Jersey Short
    AED 130.00 AED 25.00 (81 % off)
  • Mid Length Camo Swim Short
    AED 105.00 AED 50.00 (52 % off)
  • Relaxed Fit 3D Knitted Short
    AED 145.00 AED 40.00 (72 % off)
  • Man Active Performance 3 Pack Boxer
    AED 130.00 AED 78.00 (40 % off)
  •  Slim Fit Branded Ribbed Vest
    AED 50.00 AED 30.00 (40 % off)
  • Oversized Striped Textured Revere Polo
    AED 130.00 AED 78.00 (40 % off)
  • Man Active Performance Regular Fit T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • 5 Pack Man Trunks
    AED 130.00 AED 78.00 (40 % off)
  • 330GSM Basic Crew Neck Sweatshirt
    AED 100.00 AED 60.00 (40 % off)
  • Heavyweight Limited Oversized T-shirt
    AED 80.00 AED 48.00 (40 % off)
  • High Shine Quilted Hooded Jacket In Black
    AED 325.00 AED 195.00 (40 % off)
  • Oversized Limited Edition Heavyweight T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Oversized Basic T-shirt
    AED 50.00 AED 30.00 (40 % off)
  • Relaxed Fit Elasticated Waist Cargo Shorts
    AED 115.00 AED 60.00 (48 % off)
  • Oversized Disney Cars License Back Print T-shirt
    AED 145.00 AED 87.00 (40 % off)
  • Long Sleeve Crew Neck T-shirt
    AED 80.00 AED 48.00 (40 % off)
  • Relaxed Fit Elasticated Waist Cargo Shorts
    AED 115.00 AED 45.00 (61 % off)
  • Basic Crew Neck T-shirt
    AED 50.00 AED 30.00 (40 % off)
  • Plus Slim Suit Trousers
    AED 160.00 AED 65.00 (59 % off)
  • Man Active Lightweight 5inch Slim Cargo Shorts
    AED 155.00 AED 93.00 (40 % off)
  • Man Active Cargo Joggers
    AED 230.00 AED 138.00 (40 % off)
  • Long Sleeve Stretch Fit Overshirt
    AED 195.00 AED 100.00 (49 % off)
  • 5 Pack Man Signature Trunks
    AED 130.00 AED 78.00 (40 % off)
  • Long Sleeve Stretch Fit Shirt
    AED 160.00 AED 96.00 (40 % off)
  • Relaxed Rigid Flare Jean
    AED 115.00 AED 69.00 (40 % off)
  • Skinny Stretch Denim Shorts In Black
    AED 130.00 AED 45.00 (65 % off)
  • Relaxed Fit Elasticated Waist Cargo Shorts
    AED 115.00 AED 45.00 (61 % off)
  • Oversized Linkin Park Wash License T-shirt
    AED 160.00 AED 96.00 (40 % off)
  • Oversized Pixar Cars License Print Hoodie
    AED 230.00 AED 138.00 (40 % off)
  • Limited Edition Gusset Jogger
    AED 182.00 AED 109.20 (40 % off)
  • Oversized Boxy All Over Heart Applique Hoodie
    AED 195.00 AED 117.00 (40 % off)
  • Plus Relaxed Rigid Jeans
    AED 115.00 AED 69.00 (40 % off)
  • 3 Pack Man Signature Mixed Colour Trunks
    AED 90.00 AED 54.00 (40 % off)
  • Man Active Lightweight Performance T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Relaxed Fit Elasticated Waist Cargo Shorts
    AED 115.00 AED 60.00 (48 % off)
  • Tall Straight Rigid Jean
    AED 115.00 AED 69.00 (40 % off)
  • Worldwide Contrast Stitch Gusset Jogger
    AED 195.00 AED 117.00 (40 % off)
  • 5 Pack Plain Socks
    AED 80.00 AED 48.00 (40 % off)
  • Oversized Short Sleeve Pleated Shirt And Short
    AED 292.00 AED 175.20 (40 % off)
  • Man Active Gym Raglan T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Man Active Lightweight Tapered Cargo Jogger
    AED 208.00 AED 124.80 (40 % off)
  • Slim Fit Woven Tab Basic Cargo Jogger
    AED 130.00 AED 78.00 (40 % off)
  • Colour Block Hooded Puffer in Charcoal
    AED 390.00 AED 234.00 (40 % off)
  • Tall Oversized Homme Cross T-shirt In Grey
    AED 105.00 AED 63.00 (40 % off)
  • Man Active Lightweight Regular Fit 5inch Cargo Shorts
    AED 160.00 AED 96.00 (40 % off)
  • Straight Rigid Jean In Charcoal
    AED 115.00 AED 69.00 (40 % off)
  • High Shine Padded Puffer Jacket in Stone
    AED 325.00 AED 195.00 (40 % off)
  • Relaxed Fit Carpenter Jeans
    AED 195.00 AED 117.00 (40 % off)
  • Short Sleeve Stretch Fit Shirt
    AED 130.00 AED 78.00 (40 % off)
  • Man Colour Block Gusset Jogger
    AED 160.00 AED 96.00 (40 % off)
  • Short Sleeve Revere Oversized Pleated Shirt
    AED 195.00 AED 117.00 (40 % off)
  • Funnel Neck Puffer Jacket in Black
    AED 325.00 AED 195.00 (40 % off)
  • Oversized Linkin Park Wash License Hoodie
    AED 248.00 AED 148.80 (40 % off)
  • Oversized Pixar Cars Lightning License T-shirt
    AED 130.00 AED 78.00 (40 % off)
  • Elasticated Waist Side Stripe Parachute Pants
    AED 230.00 AED 138.00 (40 % off)
  • Oversized Dove Worldwide Back Print T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Short Sleeve Revere Oversized Fit Pleated Shirt
    AED 195.00 AED 117.00 (40 % off)
  • Skinny Stretch True Black Pu Biker Rip & Repair Jeans
    AED 208.00 AED 124.80 (40 % off)
  • 330GSM Oversized Fit Basic Cargo Jogger
    AED 115.00 AED 69.00 (40 % off)
  • Relaxed Fit Brown Washed Jeans
    AED 182.00 AED 109.20 (40 % off)
  • Short Sleeve Stretch Fit Shirt
    AED 130.00 AED 78.00 (40 % off)
  • Elasticated Baggy Fit Multi Cargo Trousers
    AED 230.00 AED 138.00 (40 % off)
  • Plus Oversized Crew Neck T-shirt
    AED 65.00 AED 39.00 (40 % off)
  • Straight Leg Cargo Popper Hem Ripstop Branded Trouser
    AED 248.00 AED 148.80 (40 % off)

Mens New In

Discover the new season’s need-right-now threads with the boohooMAN edit of the toughest trends around. We’ve got garms that’ll give your style an instant update – your everyday fashion favourites get edgy with t- shirts in poppin’ prints, shorts in shout-about cuts and jeans in the season’s most-wanted washes. Dare to be directional in the latest luxe textures – varsity’s gone viral with mesh inserts and PU panels make any jacket pop - and don’t forget to check back what’s New In for your daily fashion dose.