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NEW IN

Want all the on-trend menswear you should be wearing right now? Our men’s new in edit has got you covered with all the newest pieces you need to update your ‘drobe. From the latest mens trends to style staples to refresh your look, we’ve got the new clothes for men who always wanna come out on top.

*Excludes Sale & Selected Lines. Promotion automatically applied.
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  • Oversized Extended Neck Towelling Man Signature T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Textured Elasticated Waist Straight Fit Trousers
    AED 182.00 AED 109.20 (40 % off)
  • Man Core Fit Heavy Interlock T-shirt
    AED 80.00 AED 48.00 (40 % off)
  • Oversized Boxy Spray Wash Homme Hoodie
    AED 195.00 AED 117.00 (40 % off)
  • Oversized Extended Neck Photographic Back Print T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Boxy Reverse Loopback Printed Hoodie Short Tracksuit
    AED 230.00 AED 138.00 (40 % off)
  • Zip Detail Relaxed Shell Short
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Extended Neck Man Flock Printed T-shirt
    AED 100.00 AED 60.00 (40 % off)
  • Oversized Loopback Raw Hem Panel Hooded Tracksuit
    AED 360.00 AED 216.00 (40 % off)
  • Man Active Training Dept Performance Vest
    AED 90.00 AED 54.00 (40 % off)
  • Plus Distressed Oversized Acid Wash Graphic T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Oversized No Love Club Puff Print T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Boxy Stripe Textured Knit Polo
    AED 182.00 AED 109.20 (40 % off)
  • Elastic Comfort Lightweight Stretch Short
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Mini Textured Check Shirt And Short
    AED 260.00 AED 156.00 (40 % off)
  • Oversized Pour Homme Landscape Wash T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Split Hem Forest Camo Jogger
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Extended Neck Homme Graffiti Large Graphic Shorts Set
    AED 230.00 AED 138.00 (40 % off)
  • Oversized Boxy Washed Overdye Slogan T-shirt
    AED 80.00 AED 48.00 (40 % off)
  • Oversized Textured Check Shirt And Short
    AED 260.00 AED 156.00 (40 % off)
  • Oversized Skeleton Graphic T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Loose Fit Dog Graphic Wash T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Ripple Pleated Shirt And Short
    AED 292.00 AED 175.20 (40 % off)
  • Oversized Bhm Satin Mesh Varsity Top
    AED 160.00 AED 96.00 (40 % off)
  • Textured Plisse Oversized Tee & Short Set
    AED 260.00 AED 156.00 (40 % off)
  • Concrete Print Limited Edition Basketball Shorts
    AED 130.00 AED 78.00 (40 % off)
  • Baggy Rigid Green Tint Ripped Knee Jeans
    AED 195.00 AED 117.00 (40 % off)
  • Man Active Stretch Joggers
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Mini Textured Check Shirt And Short
    AED 260.00 AED 156.00 (40 % off)
  • Regular Fit Applique Gusset Jogger
    AED 182.00 AED 109.20 (40 % off)
  • Tall Dark Wash Stretch Skinny Cargo Pocket Detail Jean
    AED 230.00 AED 138.00 (40 % off)
  • Skinny Stacked Flare Coated Cargo Trouser
    AED 230.00 AED 138.00 (40 % off)
  • Oversized Extended Neck Contrast Towelling T-shirt & Shorts
    AED 230.00 AED 138.00 (40 % off)
  • Oversized Extended Neck Wyoming Large Graphic Shorts Set
    AED 230.00 AED 138.00 (40 % off)
  • Shower Proof Mid Length Mac
    AED 230.00 AED 138.00 (40 % off)
  • Relaxed Long Length Ofcl Racing Acid Wash Shorts
    AED 130.00 AED 78.00 (40 % off)
  • Textured Regular Fit Tailored Bomber Jacket
    AED 325.00 AED 195.00 (40 % off)
  • Man Signature All Over Print Slim Quarter Zip Short Tracksui
    AED 182.00 AED 90.00 (51 % off)
  • Tall Basic Man Signature Zip Through Hoodie In Black
    AED 130.00 AED 78.00 (40 % off)
  • Oversized Graphic Heart Contrast Stitch T-shirt & Short Set
    AED 230.00 AED 138.00 (40 % off)
  • Boxy Ripple Pleated Shirt
    AED 160.00 AED 96.00 (40 % off)
  • Oversized Naruto Anime License T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Linen Look Revere Tonal Floral Shoulder Shirt & Short Set
    AED 292.00 AED 175.20 (40 % off)
  • Relaxed Fit Mid Contrast Towelling Shorts
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Linen Look Shirt & Short
    AED 292.00 AED 175.20 (40 % off)
  • Oversized Extended Neck Doves Large Graphic Shorts Set
    AED 230.00 AED 138.00 (40 % off)
  • Oversized Extended Neck Capri Back Print T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Slim Rigid Flare Embellished Strap Detail Jeans In Charcoal
    AED 260.00 AED 156.00 (40 % off)
  • Loose Fit Reverse Loopback Printed Shorts
    AED 115.00 AED 69.00 (40 % off)
  • Man Triangle Crinkle Board Swim Short
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Short Sleeve Cheese Cloth Shirt And Short Set
    AED 260.00 AED 156.00 (40 % off)
  • Loose Fit Mid Towelling Homme Shorts
    AED 105.00 AED 63.00 (40 % off)
  • Mid Length Scenic Swim Short
    AED 90.00 AED 54.00 (40 % off)
  • Oversized Boxy Extended Neck Homme Back Print T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Extreme Oversized Extended Neck Heavy Weight T-shirt
    AED 105.00 AED 63.00 (40 % off)
  • Man Active X Og Gym Zip Through Funnel Neck Tracksuit
    AED 260.00 AED 156.00 (40 % off)
  • Relaxed Fit Wide Leg Knitted Joggers
    AED 195.00 AED 117.00 (40 % off)
  • Plus Relaxed All Over Distressed Denim Shorts
    AED 160.00 AED 96.00 (40 % off)
  • Tall Basic Man Signature Hoodie In Black
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Teletubbies Lala License T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Wide Fit Chino Trouser
    AED 115.00
  • Mid Length Scenic Swim Short
    AED 90.00 AED 54.00 (40 % off)
  • Oversized Extended Neck Colorado Large Graphic Shorts Set
    AED 230.00 AED 138.00 (40 % off)
  • Oversized Washed Homme Printed T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Loose Street Fighter Gaming License T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Plus Oversized Neon Moto T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Super Short Man Triangle Crinkle Swim Short
    AED 105.00 AED 63.00 (40 % off)
  • Oversized Renaissance Graphic Back Print T-shirt
    AED 90.00 AED 54.00 (40 % off)
  • Tailored Shorts
    AED 160.00 AED 96.00 (40 % off)
  • Tailored Shorts
    AED 160.00 AED 96.00 (40 % off)
  • Plus Textured Pintuck Seam Short
    AED 160.00 AED 96.00 (40 % off)
  • Straight Rigid Jean
    AED 100.00
  • Oversized Disney Goofy License T-shirt
    AED 115.00 AED 69.00 (40 % off)
  • Oversized Hustlin Teddy T-shirt Basketball Set
    AED 195.00 AED 117.00 (40 % off)
  • Oversized Open Stitch Tshirt With Pocket In Taupe
    AED 100.00 AED 60.00 (40 % off)
  • Man Slim Waffle Rubber Badge Vest
    AED 80.00 AED 48.00 (40 % off)
  • 3 Pack Man Roman Gold Waistband Briefs In Black
    AED 90.00 AED 54.00 (40 % off)
  • Oversized Corvette License T-shirt
    AED 115.00 AED 69.00 (40 % off)

Mens New In

Discover the new season’s need-right-now threads with the boohooMAN edit of the toughest trends around. We’ve got garms that’ll give your style an instant update – your everyday fashion favourites get edgy with t- shirts in poppin’ prints, shorts in shout-about cuts and jeans in the season’s most-wanted washes. Dare to be directional in the latest luxe textures – varsity’s gone viral with mesh inserts and PU panels make any jacket pop - and don’t forget to check back what’s New In for your daily fashion dose.